The Colorado College Department of Athletics is proud to announce the expansion of its relationship with Toyota and the Colorado Springs Toyota Dealers with a multi-year partnership. Toyota will continue as an official sponsor of Colorado College Athletics, with an exciting addition to the partnership – beginning this fall, Toyota will be featured as the inaugural jersey patch partner for Colorado College's Division I hockey and women's soccer programs. This partnership will be rooted in a commitment to excellence, education, opportunity and community impact.
"We are excited to announce this enhanced relationship with Toyota, which reflects creative partnerships and the momentum we have as an athletic program in this evolving NCAA landscape," Colorado College Vice President and Director of Athletics
Lesley Irvine said. "At a time when we are seeking new revenue opportunities, we are proud to partner with a company such as Toyota, that believes in our vision and commitment to our programs and student-athletes."
Following the NCAA's approval of corporate jersey patch sponsorships for Division I athletics during the upcoming 2026-27 athletic season, it was important for Colorado College to identify the right partner for such a high-profile, first-of-its-kind opportunity and to be so closely aligned with the Colorado College Tigers.
As one of the most visible and outstanding brands in Colorado, the United States and across the World, Toyota's sponsorship commitment to Colorado College hockey and women's soccer will enhance the competitiveness and experience of CC's Division I student-athletes and assist in their goal of achieving championships. Together, CC and Toyota are creating opportunities that will benefit our student-athletes, alumni and fans, while developing strategic relationships in our local community.
"The Colorado Springs Toyota Dealers are proud to deepen our long-standing partnership with Colorado College Athletics and become the Tigers' first-ever jersey patch partner," said Curtis Hensley, General Manager of Corwin Toyota Colorado Springs and Dylan Page, General Manager of Toyota of Colorado Springs. "Supporting CC's student-athletes—on the ice, on the pitch, and in the classroom—is exactly the kind of local investment our dealerships believe in. We're honored to be part of this historic moment for CC Athletics and look forward to cheering on the Tigers as they compete for championships."